Guides to Google reviews and Google Maps

Step-by-step guides for the jobs that come with Google reviews: getting more of them honestly, replying (with templates for specific industries), removing or recovering reviews, fixing alert and profile problems, and ranking on Google Maps. They're written for local business owners and the agencies that work for them.

Getting more Google reviews

Honest ways to ask: timing, scripts, review links, QR codes and cards — and why buying reviews backfires.

Replying to reviews

Answering positive, negative and fake reviews — from Google Business Profile, from your email, in another language, or automatically.

Reply templates by industry

Copy-paste replies written around one trade's typical praise and complaints.

Removing, recovering and missing reviews

What Google will take down, why reviews vanish or sit in pending, and what you can do about each.

Alerts, review links and profile problems

Step-by-step fixes when the reply button, the review link, notifications or the profile itself stop working.

Google Maps, local visibility and AI answers

Setting up and optimizing a Business Profile, what moves Maps rankings, and how reviews feed ChatGPT and Google's AI Overviews.

Running reputation management

For small businesses doing it themselves, agencies selling it as a service, and teams managing many locations or pulling reviews through the API.

Statistics, benchmarks and other review sites

Numbers to plan against, and how other review sites differ from Google.

Other ways to browse

  • Solutions

    ReputeMap by job (replies, review requests, alerts, the widget) and by team: one business, many locations or an agency.

  • Comparisons

    Side-by-side buyer's lists, alternatives to specific tools, and what competitors charge.

  • Industries

    Review management, Google Maps playbooks and reply templates for specific trades.

  • Integrations

    Send review requests from your CRM, field-service, booking or point-of-sale software.

  • Free tools

    Review link and QR code generators, a rating calculator, a reply generator and more. No signup.

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